Faculties : Marketing

  
 
 
Name :
Designation :
Qualification :
Mob. No. :
Email :
Status :
 Mr. Jyoti Ranjan Das
Asst. Professor
MBA, LLB, M.Phill
9437035979
j35979@yahoo.co.in
Regular
Brief Profile
Mr. Jyoti Ranjan Das, working as Assistant Professor in the area of MarketingManagement. He has done his MBA in Marketing and HRM from Department of Business Administration, Utkal University. He has done his M.Phil in Business Administration under Annamalai University, Tamilnadu. He has also completed his LLB from Utkal University, Orissa. He has more than Eight years of teaching experience in teaching to MBA students. Presently, he is undergoing his Ph.D on “Impact of TV commercials on children buying behavior ” under Utkal University, Bhubaneswar. He has also attendedFaculty Development Programme on “Entrepreneurship“, EDI - Ahamadabad, Faculty Development Programme on “Motivation“, TechnicalTeachers’ Training Institute, Kolkata,
Area of Interest
Marketing Management, Product and Brand Management, Services Marketing, Advertising Management
Research Interest
Study on Children and their behavioral approach.
Training and Consulting Interest
Marketing and selling skill development, Brand Building, Advertising .
Presentation

Das J.R and Sahoo S.C. “Innovations in Marketing with Reference to New Product Development: Some Indian Experiences” in NICOM-03 at Nirma Institute of Management, Ahemadabad held during 2 nd -4 th January,2003 at Ahemadabad.

Das J.R and Sahoo S.C. “Faculty Development for quality technical education: Some reflections”, fifth annual convention of ISTE, Orissa Section & National Seminar on Academia Industry Interface, 22 nd March 2003, organized by Nilachal Polytechnic at Bhubaneswar, Orissa.
Das J.R and Sahoo S.C. “Governance in B-Schools in Orissa: Problems & Prospects”, fifteenth annual Convention of AIMS and National Conference on Corporate Governance & corporate Citizenship. 22 nd -24 th August 2003 , at XIM, Bhubaneswar
Das J.R and Sahoo S.C. “Managing Competitiveness in Travel and Tourism Industries in the Indian Contest – A Futuristic approach” in the Seventeenth Annual Management Convention-2005 conducted by AIMS at Hyderabad from 28 th -30 th August 2005.
Mishra U.S. and Das J.R. “Customer Relationship Management In Banks: A Comparative Marketing Study Of Public and Private Sectors” in the International Conference on CRM: Concepts, Tools and Applications conducted by IBS, Mumbai from 14 th -15 th December 2007 at Mumbai.
Das J.R. , Dash M.R. and Dash A.K. “ Mobile Banking- A Changing scenario of Banking Industry “ in the National Conference on Financial sector : Contemporary Issues conducted by IBS, Bhubaneswar from 7 th – 8 th November 2008 at Bhubaneswar .
Publications

Das J.R.& Sahoo S.C “Governance in B-Schools in Orissa: Problems & Prospects” proceedings of fifteenth Annual Convention of AIMS and National conference on Corporate Governance & Corporate Citizenship, 22 nd – 24 th August 2003, at XIM, Bhubaneswar .

Das J.R.& Tripathi A. “ Ambush Marketing – A Marketing coup” DISHA, Journal for Mmanagement Excellence of CMS, OEC, Page 58-62 Vol-II, issue 1, June 2003
Das J.R & Sahoo S.C. “Faculty development for quality technical education: some reflections”, Proceedings of fifth annual convention of ISTE, Orissa Section & National Seminar on Academia Industry Interface, 22 nd March 2003 organised by Nilachal Polytechnic at Bhubaneswar, Orissa.
Das J.R & Sahoo S.C. “Innovations in Marketing with reference to New Product Development: Some Indian Experiences”, Page – 125-131, Proceedings of strategic Marketing In Global Economy, NICOM –2003, January 2003 at Nirma Institute of Management, Ahemadabad, India.
Das J.R & Mishra S. “Customer Relationship Management- A Holistic Approach”, CMS Management Review, Vol-1, June 2002, Page-82-87.
Das J.R & Pradhan B.B “ Benchmarking-A Competitive Advantage Tool” Vol-XXI – No1-2, Page 55-56, Vision, Dec-2001.
Das J.R & Sahoo S.C. “Managing Competitiveness in Travel and Tourism Industries in the Indian Contest – A Futuristic approach”, Page – 53-57, Research Network, Volume-II, Issue-I, March 2007 of IBCS.
Das J.R. & Mishra U.S. “ Impact of Advertisement on children buying behavior : An empirical study”, proceedings of two days national seminar on Global Business initiatives and innovations: opportunities and challenges for India Inc. , 23-24 January 2009 at Global Institute of Management , Bhubaneswar .
Seminar/ Conference/FDP/Work Shop Attended

National Workshop on “Corporate Governance' by Dept. of Business Administration Utkal University, Bhubaneswar , dated 5 th April 1998 .

National Seminar on “ Marketing – New Dimensions & Challenges”, 27-28 February 01, P.G central hall, Utkal University . Vani Vihar by Dept. of Business Administration, Utkal University .
National Seminar on “Professional Development for Technical Educationn” dated 9 th November-2001 by ITER, Bhubaneswar .
National workshop on “Training Methods For Management Educators” 27 th -29 th Dec-2001 at conference hall, Nirma Institute of Management, Ahamadabad , India .
“Faculty Development Programme” conducted by Siksha ‘O' Anushandhan at IBCS Conference Hall, Jagamara, Bhubaneswar-30, on 5 th March 2002 .
A two day National Conference cum Seminar on “ Corporate Governance: Emerging Trends & Vision 2010” at Hotel Crown, Bhubaneswar on 22 nd –23 rd January–2002 by SOA, Bhubaneswar .
“Teachers Motivation Programme” at ITER on 28 th & 29 th April 2002 by TTTI, Kolkata by SOA, Bhubaneswar .
Seminar on “Value Based management” by IMIS, Bhubaneswar at IDCOL Auditorium on 06-07-2002
Seminar on ‘Social Sector Reforms' at Hotel Marion on 09-11-2002 by Institute of Business & Computer Studies (IBCS), Bhubaneswar.
‘‘Nirma International conference on Management-2003''02-04 January at Nirma Institute of Management, Ahamadabad.
National conference on “Artificial Intelligence & Emerging Technologies in finance & Accounting''27 th - 28 th January 2003, Hotel Crown, Bhubaneswar by IBCS in association with AICTE.
A one day Management Development Program on “lifestyle management & employee counselling ‘' on 17 th February 2003 at Hotel Crown, Bhubaneswar by IBCS, Bhubaneswar .
A One day National Seminar on “ Academia Industry Interface'' on 22 nd march 2003 at Jayadev Bhavan, Bhubaneswar by Nilachl Polytechnic in association with ISTE, Orissa section.
Annual Convention of AIMS and National conference on “Corporate Governance and Corporate Citizenship” from 22 nd_ 24 th August 2003 at XIM, Bhubaneswar .
8 th National Conference on “E – Governance” from 3 rd – 5 th February 2005, organised by OCAC at Swosti Plaza , Bhubaneswar .
National Management Convention on “Future Organisation : Strategising Business”, from 4 th – 6 th February 2005 , organized by IBAT , Bhubaneswar .
13 days FDP on Entrepreneurship from 30 th January to 11 th February 06 conducted by EDII, Ahmedabad at Bhubaneswar
Three Days AICTE Sponsored National Conference on “ Knowledge Management: Capturing & Structuring for a High Performance Enterprise ” Conducted by IBCS from 20-22 February 2008 at May Fair Lagoon Bhubaneswar .
Book Published
Marketing Management – P.K.Mishra, P.S.Das and J.R.Das, Alok Publication(Second Edition), 2007.
Marketing Management- J.R.Das, R.K.Mohanty and U.S.Mishra Kalinga Publication 2008
Ph.D
Continuing on “Impact of TV Commercials upon Children Buying Behaviour: An Empirical Study” under the guidance of Prof. S.C. Sahoo, CVRCE, in Utkal University .


     


 
 
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